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Multilingual SEO translation: the AEO method

Traditional SEO is no longer enough. Asiatis integrates AEO (AI Engine Optimization) to optimize your multilingual content for ChatGPT, Gemini and Perplexity.

By Asiatis • Marketing translation experts since 2000

SEO vs AEO: what is the difference?

SEO (Google)

  • Keywords in title/h1 tags
  • Internal/external links
  • Core Web Vitals
  • Featured snippets

AEO (ChatGPT, Gemini)

  • Clear semantic structure
  • Direct factual answers
  • Schema.org (JSON-LD)
  • Source authority (E-E-A-T)

AEO principles

  • Direct answers: structure content to answer questions in 2-3 sentences.
  • Verifiable facts: figures, dates, cited sources. AI engines favour factual content.
  • Schema.org: JSON-LD markup (Organization, Article, HowTo, FAQ).
  • E-E-A-T: Expertise, Experience, Authoritativeness, Trustworthiness.

Applying it to translation

For multilingual SEO translation, Asiatis adapts:

  • Local keywords: keyword research per market (no literal translation).
  • hreflang tags: signalling language versions to Google.
  • Multilingual schema: adapting JSON-LD per locale.

See our marketing translation service for complete SEO/AEO localization.

Want to optimize your multilingual content?

Asiatis builds SEO + AEO into its marketing translations. Free quote.